Blog
Team Wendy® Revamps Online Experience with two sites: Gear, Knowledge, and Seamless Service at Your Fingertips
Culture
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Sep 22, 2025
When it comes to head protection for professionals in demanding fields, Team Wendy® has long been a trusted name. Known for our innovative helmet systems that support law enforcement, military, SAR (Search and Rescue), and other high-risk professions, Team Wendy is now making waves in the digital space with the launch of our new website, designed to better serve our global community.
A Fresh Look and Faster Experience: TeamWendy.com
The main site, TeamWendy.com, has undergone a complete overhaul, providing a cleaner and more intuitive experience for our customers. The new site offers a streamlined and faster approach, with key features designed to make it easier to navigate and find what you need. Here's what you can expect:
- Mission-Specific Information: Whether you're in law enforcement, search and rescue, or military service, the new site offers detailed specs and learning resources tailored to your needs.
- Headstrong™ Knowledge Vault: Packed with educational content like how-to videos, product demos, and exclusive insights into the company's R&D, the Knowledge Vault is a treasure trove for anyone looking to dig deeper into the technology and thought leadership behind Team Wendy's gear.
- Improved Navigation: The sleek, clean layout and intuitive design ensure that product info is easier to find, and the site flows in a way that matches the focus and precision of the professionals who wear Team Wendy helmets.
The end result? A site that amplifies the Team Wendy mission.
A Seamless Shopping Experience: Shop.TeamWendy.com
In addition to the redesigned main site, we have launched Shop.TeamWendy.com, an e-commerce platform built on Shopify®—one of the most trusted names in online retail. This new platform ensures a smooth, frustration-free shopping experience, from product discovery to checkout. Here's what makes it stand out:
- Fast and Easy Checkout: Integrated with Shopify's Shop App, the platform offers a seamless path from browsing to purchasing, making it easier than ever for customers to explore new gear and place orders.
- Order Tracking and Notifications: Users can track their orders in real-time, receive updates, and manage their purchases—all within the Shop App. Whether it's a helmet upgrade or new accessories, the process is as smooth as it gets.
Even though Shop.TeamWendy.com operates on a separate platform, the transition from the main site to the store is designed to be clear and seamless. Visual cues and iconography make the navigation between product info and purchasing effortless, ensuring users don't lose their place or get confused.
"We built the site to reflect what Team Wendy stands for and how we serve our community. From product education to specs to a smoother checkout process, everything is designed to make it easier for people to find what they need and feel confident in what they're getting," said Kevin Hatgas, Digital Marketing Manager at Team Wendy.
New Features:
Team Wendy's innovation doesn't stop with the website redesign. We are rolling out several exciting new features to further streamline the experience for our community. This will include more content and more stories. We are committed to bringing you more educational videos, product info, and stories from the field. Expect more insights from the people who rely on our gear every day and are pushing the brand forward.
Building for the Long Haul
We know our job doesn't end when a helmet ships. These new platforms are built to support the full experience—before, during, and long after the purchase. That's why we strive each day to be both a gear provider and a mission partner.
For a firsthand look at the future of head protection and to shop the latest gear, visit TeamWendy.com and Shop.TeamWendy.com today!